Thursday, November 15, 2007

The United Church of Christ in the U.S.

Please click here to see some of the advertisements that the UCC has been using in the states to spread their message. Apparently, the major networks (other than ABC) refused to run them. I think they are rather clever.

Interestingly, the last one was one of two that first appeared. The "Steeple" (which seemed to hang up once it began the summary message - don't worry, the "ejector" summary is the same) one was analyzed and it appeared to only appeal to those who already go to church. So the second one was the "bouncer." It, too only included a small group of people who were not already church-goers. It was not until they did the "ejector" that the message reached a wide audience. So much for subtlety!

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